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A merch
company
That puts artists first
, Don’t put Michelangelo on Gildan, Make art, not content. Most merch is trash, We’re here to help artists
(about)
We’re overmind and we understand artists and their unique challenges. That’s why we’re here to help you develop a merchandising strategy that ensures your work always “sells out” without the stress of overselling or overproducing. With Overmind, you can focus on your creativity while we handle efficient inventory management, reducing excess stock, and preserving your brand’s value—so you never have to compromise your vision.
Sell out without
selling out.
Our Presale Sales Model.
We understand artists and their unique challenges. That’s why we’re here to help you develop a merchandising strategy that ensures your work always “sells out” without the stress of overselling or overproducing. With Overmind, you can focus on your creativity while we handle efficient inventory management, reducing excess stock, and preserving your brand’s value—so you never have to compromise your vision.
(Portfolio)
Crafting merchandise that resonates with an artist’s unique vision is at the core of what we do. From concept to creation, we design and produce merchandise that not only represents their identity but also connects deeply with their audience. Every piece is a collaboration, blending functionality, aesthetics, and the artist’s story to create something truly memorable.
fools gold
15th anniversary sidekick tee
jpegmafia / danny brown
kung fu long sleeve
Love Leo
Chrome kitty figurine
(Production capabilites)
Our production capabilities are designed to bring creative visions to life with precision and quality. We manage every step of the process, from sourcing premium materials to overseeing meticulous manufacturing. Whether it’s small-batch exclusives or large-scale runs, we ensure consistency, durability, and attention to detail. Our goal is to deliver products that reflect the artistry and values behind them.
Plastic molding, metal fabrication, digital programming, cut & sew, custom packaging, specialty printing, oversized and multi-screen printing, sew-on embellishment & more…
(services)
We understand artists and their unique challenges. That’s why we’re here to help you develop a merchandising strategy that ensures your work always “sells out” without the stress of overselling or overproducing. With Overmind, you can focus on your creativity while we handle efficient inventory management, reducing excess stock, and preserving your brand’s value—so you never have to compromise your vision.
Everything you need, all in one place.
_WORLD-WIDE PRODUCTION
we save you money on shipping, duities, taxes and other fees by producing locally no matter where your tour takes you.
_Utilizing expert creatives
We’ll pair you with a designer who truly gets it—someone who understands your concept and aesthetic.
_Custom web stores
Elevate your brand and connect with your fans through a fully custom web store designed to reflect your project’s branding and vision.
_retail with reach
Expand your brand reach with exclusive partnerships and retail deals. Get access to your shop’s back end 24/7 so you can keep tabs on inventory and sales in real time.
_modern marketing
Sms, popups, tik tok and instagram shops, YouTube and spotify integrations, viral campaigns and more to push your sales
(ethos)
Merchandising is a different industry than it was 10 years ago. Fast fashion is out and fans are willing to pay more for a higher quality garment. The days of Gilden logo tees are over. It’s time to level up your merchandising game. We’ve done the footwork for you.
Most merch
is trash.
Make art not content.
Humans produce 13 million tons of textile waste each year. We have no idea what percentage of that number is made up of shitty merch, but we’re willing to bet it’s a lot.
(contact)
Customer service
If you have any questions, need assistance, or want to provide feedback, please reach out to us at inquiries@overmindonline.com or fill out your details below. Our goal is to ensure you have the best possible experience with Overmind.
Work with us
If you are an artist, manager, brand, or company interested in working with overmind, please contact us at inquiries@overmindonline.com or enter your name and email below and a member of our team will reach out.